The widespread adoption of digital marketing solutions shouldn’t influence your business to overlook the power of offline marketing tactics. Indeed, offline marketing channels are still worth leveraging in this era. Incorporating these strategies into your marketing campaigns can help you reach a larger audience base and stay competitive. Generally, multichannel promotion schemes provide a higher exposure and return on investment. Here are some actionable offline ways to promote your brand. Business cards […]
Glow Up Your Brand
Don’t we all wish for our brands to shine brightly like diamonds in the rough? Of course we do! So put on your shades, folks: here is how you put the spotlight on yours! Your Brand needs a Identity At its core, a brand needs a distinct identity that resonates with its target audience. Just like Aunt Sally is always the life of any family gathering, so should be your brand! […]
Limited run products are special and interesting measures often used by companies to celebrate a brand or test the waters to see how a future product might be received. A good example is that of a whisky manufacturer creating a 50th anniversary blend, and perhaps only selling around 1,000 bottles to their loyal customers. Whatever your reason for creating a limited run product, it’s important to note that they really do reflect […]
According to research, the media and entertainment industry in the US is expected to grow 8.9% by 2030, despite an 81.4% drop in box office revenue between 2019 and 2020, highlighting the growth potential. This industry involves many moving parts, from movies to music and events. With people always looking for ways to stay entertained, there’s always an opportunity to provide a memorable experience. However, economic downturns, layoffs, and children returning to school can […]
There’s something subtly magical about getting married outdoors. Surrounded by nature with a background of blue skies and brilliant sun, it’s hard to feel anything but romantic. Weddings outdoors can be whatever you want them to be but they do take extensive planning. If you’re thinking about hosting your wedding outdoors, it’s a good idea to learn about what you can expect. Here are the most essential tips for getting an outdoor […]