Embrace Your Creative Genius with Sam Bennett
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Embrace Your Creative Genius with Sam Bennett
How To Step Into The Best Version Of Yourself For At Least 15 Minutes A Day
I love how you keep showing up to learn more about what successful people are doing out there in the world. We’re not going to disappoint you. We have a creativity specialist, which is one of my favorite areas to think about. We tend to look at the world in unique ways. We are setting ourselves apart from 98% of the world, which sometimes seems like a bad thing. Our guest is going to tell us why our creativity is a good thing. This young lady’s name is Sam Bennett. She’s a critically acclaimed author, speaker and creativity strategist who is specializing in guiding artists, business owners and their companies to increase their productivity and leverage their genius. Sam’s work has earned praise from experts and leaders around the globe like Seth Godin, David Nagel and Keegan-Michael Key of the Key & Peele show. She is using her decades of experience as a professional actor and branding consultant to unlock the creativity within others and to teach them how to use it successfully within their business or career. Sam has been featured in publications such as NPR, SELF Magazine, Daily Word, PsychologyToday.com and ReadersDigest.com. Sam, I’m super excited to have you. Welcome to our show.
Thank you so much, Corey.
Can you catch us up on your story and how you got to be a creativity specialist?
It was completely inadvertent.
The best things always are.
I started out as an actor. I was one of those kids who went to theater camp. I studied theater in school. I got a job at The Second City, so I’m friends with some of the great comedy minds of our time. I did a lot of comedy, theater and TV in Chicago and then later when I moved to LA. I had one of those acting careers that went well enough. You didn’t want to give up on it, but not so well as to be able to support a person. Along the way, I got very interested in this question of, “How do creative people make decisions? How do you know what to do when you could do anything? You’ve got a business. Should you have a podcast? Should you do YouTube videos? Should you invest in Facebook Messenger bots? Should you stand on the corner with a sandwich board? What do you do? How do you know?” There’s no right way.
Those are age-old questions. I’m wondering if you found some answers to those questions.Success is the progressive realization of a worthy goal. It's not a destination, it's a process; it has to do with creating a business and living a life in concert with my values. - Leland Val Vanderwall Click To Tweet
What I found was a lot of worksheets, exercises and little imagination games so that you can figure out what your right way is. Once you’re doing the things you want to do in your own way, in your own natural creative groove, things get a lot easier. I started teaching this workshop called Get It Done in a church basement in Van Nuys to eleven people. In 2009, I made it my full-time business, knowing nothing about business. I learned really fast. It’s the delight of my life. It’s so much fun. For those people who might be feeling like, “I’m not that creative,” as far as I’m concerned, everyone is a creative genius. Not everyone is artistic in the same way as not everyone is musical. If you have ever solved a problem differently than anybody else has ever solved the problem, congratulations. You are a creative genius.
One of our mutual heroes is a man named Seth Godin. One of the things that I learned from him was this concept of sheepy. Are you familiar with the concept?
Most people don’t know how to have a great idea. You already know what Seth thinks about it, but what I’d like to know is what you think about how to have a great idea.
I’m so glad you referenced that. He’s such an important person in my life. He endorsed my first book, which I’m so not over. I fan-girl every time I think about it. The way he thinks and puts ideas out into the world is so terrific. The thing to start with is you are a terrible judge of your own ideas, talent and readiness. It’s that whole, “I don’t think I’m ready.” That’s not your job. Your job is not to determine your own readiness. It’s not even to determine whether or not your idea is good. Your job is to have ideas and get them out of your head. First is onto a piece of paper or the computer screen or a voice memo or something. Have some idea capture because you are a creative genius. You have ideas all the time. I work with a lot of writers and they’re always like, “I haven’t been writing.” I’m like, “You have. You just haven’t been writing it down.”
What an important distinction.
Writers write all the time. Choreographers choreograph all the time. They’re just not capturing it. This is a great way to notice if you’re confused about like, “Where is my area of creative genius?” That thing you keep having ideas about over and over again is probably it. Have some reliable idea capture. I like index cards myself. I write things down in index cards. I put them in a big Manila envelope labeled “Genius” and let them hatch. Step two is to let it hit the air. See what happens when you start engaging with this idea. What happens to you? What happens to the idea? What happens to the people you talk about it with? Be careful, especially in the early stages. Don’t show your babies to the vultures. When you have a little idea and you say it to somebody and their eyebrows go up, it’s a great sign.
You said that you’re not a very good judge of your own ideas. Once I read Seth’s book, the way I understood it was that the only way to have a great idea is to have lots and lots of ideas and put them out there. I would write a blog and think, “This is the one that is going to take off.” They would go nowhere. I have this other one that I wrote because I was feeling snarky or weird that day. That was the one that got shared 300 times.
I work with Academy Award winners, Emmy Award winners and geniuses of all stripes. The thing that’s going to tip it over, make you your million dollars, gets you famous and get you whatever level of recognition you want is not going to be your favorite thing. It’s going to be the thing that you think is dumb. Every creative I know is like, “I’ve been at this for 40 years. I’ve done some incredible things.” It’s the thing with the dog. “Seriously? Is the thing with the dog the thing?” That’s okay. If that’s what people go for, that’s what they go for. If that’s what gets them in the door, that’s what gets them in the door. You can dazzle with the rest of your great ideas some other time. You’re not in charge of how popular something is supposed to be.
You reminded me of the story of Louis Armstrong and the song, Hello Dolly. Have you ever heard the story about that?
I don’t know if I have. I’m a huge Louis Armstrong fan.
One of the things that happened was he recorded that song while he was on the road for a friend. He thought it was the dumbest song. The way I heard this story was, back in those days, these guys were traveling on the bus. He’s going around the country doing his concerts. All of a sudden, he gets to a big city. After doing all these small-town dance halls and stuff, he finds out what a big hit this song is. He’s like, “That song?” That turned out to be his all-time best seller. I agree with you. That thing with the dog is sometimes what it takes.
Quit putting yourself into the pressure cooker, the perfectionism reflected in that thought of, “We have to have a good idea.” That’s going to keep you stuck, frustrated and broke forever. Art doesn’t have to be good. You don’t have to be talented to make it. There is no evidence that anything, in particular, needs to be good. Lots of things that are very popular are not that good. It’s some of my favorite pieces, books, song and pieces of art. Art would not be on anyone’s list of even the top 1,000 best things, but those pieces have saved me and brought me joy in my darkest of moments. They’ve gotten me through long nights. I have a piece of art I adore that no one would give me a nickel for because it’s not good, but it lights me up. That sensation of being lit up ten times a day, every time I look at it, is priceless. Who are you to sit on your idea?
One of the things that happen as I work as a success coach with people is people are always telling me that big fear. “What if somebody doesn’t like it?” What’s your answer to those people?Your job is not to determine your own readiness or whether your idea is good. Your job is to have ideas and get them out of your head. Click To Tweet
I can guarantee you somebody won’t like it. I hope somebody doesn’t like it. How weird would that be if people like everything you did? What would that make you, butter? The need to be liked, approved of and good will keep you stuck, frustrated and broke forever. You don’t need everyone to like it. You only need your ideal clients to like it. Ideal clients who need you and are looking for you can pay you and share your value system.
One of the things that I’ve always understood about marketing is that your ideas to go somewhere have to be somewhat segmented or somewhat polarizing. Would you agree with that?
Yeah. It’s not polarizing like, “I love it. I hate it or I agree. I disagree.” They need to be distinctive. We need to be able to tell you apart from everything else. You need to be speaking specifically to the problem that you solve and the people that you help. When you are telling great, authentic stories about who you are and what you do, you become like the whistle only dogs can hear. The people who vibe with you will find you. Better yet, the people who do not vibe with you will not find you. Nothing is more expensive than a bad client.
That almost sounded like that came from experience.
It’s that feeling you have, especially at the beginning. You have to say yes to everything and everybody. You don’t realize yet that’s a false economy. Getting involved with a bad client is like being in a bad relationship. You think you’re doing something nice for them and they don’t notice. They’re mad because you haven’t done something that you didn’t think was that important. You’re miscommunicating. It’s not good. Nobody feels good in this environment. On the other hand, it’s working with a client who shares your value system. For me, it means you laugh at my jokes. If you don’t laugh at my jokes, we’re not working together.
That’s partly my vanity, but it’s also reflective of a worldview. When you’re working with somebody who gets you and shares your value system, you have an immediate shorthand. You care about the same things. You will have misunderstandings. Everything will go sideways. It 100% will. Whatever you’re doing, you will have a meltdown, crisis or nightmare. When that happens, you’re much better off with somebody who gets you and who you’ve built up some trust with. You got a little leeway and a little give. You can say, “I am so sorry. Here’s how I’m making this up to you.” You’ll be okay. You would have built up some currency with them.
You discussed one of my favorite concepts, which is not, “If I fail,” but “When I fail.”
How often? How publicly? How big of a belly flop can you make? I want to do a challenge of this like, “Set out to fail. Go ahead and do something terrible.”
That is exactly what Successful Thinkers do. They’re not interested in trying to please everybody. I’m 53 years old and I got exhausted with that by the time I was 45.
It’s one of the great, beautiful things about getting older is the “I no longer give a crap” pill that you get to take about every three to five years. You notice yourself caring less and less about what everybody thinks. Sometimes I work one-on-one with people, not very often. I’m working with a writer. She can’t get ahead of herself. She keeps like, “Do you think it’s this book or do you think it’s that book?” From a marketing standpoint, she would be, “Is it more like this or more like that?” I’m like, “No. You don’t know yet. Let the project tell you what it wants to be. Get into the messiness of it. Don’t be smart. Be curious. See where the ideas lead you. If we’re going to talk about what’s a great marketing strategy, it means we’re talking about what someone else has already done before. I don’t care about what somebody else has already done before. I want you doing your thing your way.” You’re not going to know what that is in advance. You’ve got to follow the sparkly breadcrumbs.
You’ve done this. You’ve started out to write an article, a blog and a book even. What you had in your head and what ended up on the paper or the computer screen were different. Is that right?
Yet somehow, it was magic to you.
It’s so much better than anything I could have thought of.Don’t be smart. Be curious, and see where the ideas lead you. Click To Tweet
One of the things that I find fun, as a creative person, is when other people tell me, “You shouldn’t spend your entire Saturday in your office at your computer. You shouldn’t work that hard.” Don’t you laugh when they say that?
They’re confused. Here’s the problem with the way most people think about work. The way most work is, they pay you for your time, availability and expertise. In general, you do enough work to not get fired and they pay you enough money so you won’t quit. That’s the agreement. Most work is fairly boring and draining. When you’re spending eight hours a day doing something that is draining and boring, it’s miserable. What they don’t know is that our work feeds us. Your work comes from your creativity. Your creativity is this inexhaustible resource. You’re never going to get to the end of it. You’re never going to run out of ideas.
When you’re making money from those ideas, the inexhaustible resource of creativity is meeting the inexhaustible resource of money. There is no limit to the amount of money in the world. Abundance meets abundance. It’s so juicy and delicious. It doesn’t feel like work. I had some good office gigs when I was acting full-time with some people and some interesting stuff. Even so, I remember looking at the clock going, “Is it really 3:07? I’m going to die before 6:00. I can’t do it anymore.” I haven’t looked at a clock in ten years. I haven’t been bored for a minute. I was terrified. Am I bored? It’s not for a second. They don’t know that our work gives us energy.
I only say that the work is all the other stuff you got to put up with that keeps you from banging on your computer for eight or ten hours. One of the things that I find amazing is the time warp. You said, “I can’t believe it’s only 3:07.” When you’re in that creative space, you’re like, “It can’t be 3:07 already.”
That state that Mihaly Csikszentmihalyi calls flow is one of the most desirable human states. We love and seek it out like junkies. We should because it’s our maximal productivity and joy. It’s what other people call being in the moment. Some people have it when they’re skiing, doing yoga, having sex or playing with their kids. You have that time at a time feeling and moments to stretch. It’s so glorious. If you’re lucky, you structure your life so you get to do that all the time.
What would you say to people to help them find the thing that does that to them?
It’s the thing you do without noticing that you’re doing it. It’s the thing you do in every group you’re in. In every group, there’s somebody who wants to decorate for the party. I’m like, “Really? Decorate?” There’s also somebody who’s making sure that no one’s feelings are going to get hurt. They were looking out for everybody’s feelings. There are ones who want to be making food. It’s the thing that you look at and go, “This is what has to happen next.” I have a client who does home and office organization for people. She’s specializing in men who want to date successfully, who want to have apartments that don’t terrify women. As we were creating this niche and marketing strategy for her, she’s like, “I don’t know how I know what I know. Any room I walk into I’m like, “That needs to go over here. That should go out. I don’t know what that is. Tell me how this works.” She does it automatically. Those things that you do automatically, that you don’t know how you know but you just know, is your zone of genius. It’s going to feel fairly unremarkable to you because you think everyone can do it. It’s so easy for you. No one else can do it. You can charge top-dollar for it because you have this natural gift.
That is super important and so near and dear to my heart. For the longest time, I didn’t dive into The Successful Thinker leadership space because I thought it was obvious to everyone. How could it not be obvious? If you chew out an employee in front of all the other employees, they’re not going to like you.
That’s a big news flash for some people.
I figured it out when I was sitting in an Olive Garden one night. I was having the best time. I had the greatest waitress. We were having a ball. The people at the table next to me were having the worst time. They hated their waitress. I noticed something that was particularly odd. We had the same waitress. I realized at that moment that there’s something that’s within you, whatever that is, that other people don’t have. I liked the way you said it. You said it’s fairly unremarkable to you.
It doesn’t have to be your employment. Entrepreneurship is not for everyone. I had a speaking gig in front of a bunch of people wearing suits. I can’t remember what the gig was, but they were pretty buttoned-up corporate types. I was talking to one of the gentlemen afterward. He was a bank manager. We’re talking about creativity at work and stuff. He’s like, “There are some of that. Do you know what I really do? I live by the ocean. I collect sea glass. I’ve started making jewelry out of it.” I’m like, “What?” He’s the last person in the world that you would think would make sea jewelry out of sea glass. It lit him up. It was something he couldn’t wait to do. He’d spend hours at it on the weekend. It was something he and his wife were doing together. It’s wonderful. Whatever that is for you, fishing, yoga, prayer and meditation work or listening to opera, whatever it is that you find transportive, that’s the cake of life. Don’t deprive yourself of that. Make time for that. My big thing is, and you can all take this pledge, “On my honor, I will try to spend fifteen minutes a day every single day on the projects that matter most to me.” Before you check your email, spend fifteen minutes on whatever that is that lights you up.
You reminded me of a man I met. His thing was collecting memorabilia from Central Illinois railroad companies. The thing is I’m a full-time pharmacist when I’m not working on The Successful Thinker. He was one of my customers. He came in and started telling me about this. I loved the fire in his eyes. He had a connection to it through his grandfather. I think that’s where his grandfather had come to our country, made a good living and set their whole family. It was exciting. If a man can have a total transportive moment over Central Illinois railroad memorabilia, you can have your transportive moments over whatever it is that you choose.
We get everything done for everybody else all day long and the things that matter most to us don’t happen. They don’t make it onto the list. The novel stays in the drawer. The screenplay goes unproduced. The prayer and meditation practice never gets kicked off. There’s a voice in some people’s head that says, “I can’t do that. That would be selfish of me to do that. Everybody else needs me.” Hello, delusions of grandeur. They don’t need you that much. They can do without you, at least for fifteen minutes. This is part of the reason why it’s fifteen minutes. I may not have half an hour and certainly not an hour, but I can find fifteen minutes pretty much any day. It’s the opposite of selfish.
Selfish is you walking around stressed out, overwhelmed, with no sense of humor and the rest of us have to deal with you when you’re like that. Spend fifteen minutes a day on the things you love most. We love that version of you. You’ve got a light in your eyes. You’re engaged and a better listener. You’re not so reactive. You don’t take everything so personally. That version of you is a beautiful gift to give to the world. You know how it is when you spend fifteen minutes doing the stuff you love. It’s working on a book or whatever it is. You’re smug the rest of the day. It’s like going to work out in the morning. You’re like, “I’m awesome. I did CrossFit this morning. I don’t know about you people, but I’m amazing.” You get that smugness. It’s the opposite of selfish.Don’t be smart. Be curious, and see where the ideas lead you. Click To Tweet
It adds to our confidence level as well. The world has a way of beating the confidence out of us. When I go into work, maybe there’s a disagreement over the way I did something. When you’re working with other people, there are always going to be debates over things that in your mind don’t matter. When you’re thinking, “I did one great podcast with Sam Bennett,” you have confidence, smugness that most people can’t even begin to understand.
You’re reminding yourself of the fullness of who you are. You’re not just your job. You’re not your position in your family. You’re a fully dimensionalized person. It’s one of the things I remember having a hard time with the day jobs that I had. Some of them were great but even in the great ones, I still felt like I was leaving 50% of myself in the car. They didn’t care about who I was spiritually. They didn’t care about who I was comedically. I was there to do a job. The beautiful thing about entrepreneurship is it allows me to bring my whole self to work. I get to use who I am physically, emotionally, psychically, spiritually, sexually, intuitively and comedically. All of it comes to work.
If your customer doesn’t laugh at your jokes, you get to fire them. One of the things that you mentioned was about working in that space of your core values. Can you share some of the values that you hold as your core values or the core values of your company?
It’s creativity, authenticity and transparency. Seth says translucency. I like that word very much. It’s letting the light shine through. It’s also kindness, good humor and something I call the perfect word, which has to do with being very intentional in our communication and being exceptionally literate.
Can you tell me a little more about the translucency part? I’ve not heard that part before. It intrigues me.
Authenticity and transparency are very important to me, partly because I’m compulsively honest. It’s very difficult for me. I can’t lie. I can’t even dissemble. I’m not even good at spin. I can reframe sometimes. The best I can do is reframe. I find that we don’t learn facts. We learn from people. We learn best from people we trust most. The people we trust are the people we feel are being real with us. I like to not have any secrets and show people what I’m doing as I’m doing it. I was selling from the stage at an event. I was speaking at my event. As I was selling people into this program, I was talking to them about selling, about how to make sales happen.
One of my clients came up to me afterward. She’s like, “You’re selling us into this program. You’re showing us how you’re selling us into this program as you’re selling us into this program. The levels of transparency here are freaking me out.” I’m like, “That’s good.” Most people aren’t going to buy it, but they should at least understand what’s happening. “Here’s why I said that. Here’s why I primed and anchored you to this number in the first sentence that I said. Here’s the social proof that I’m offering you. This is why this matters.” It’s the translucency part. I have no room for secrets, but I do have room for privacy. I also think that while I’m happy to tell stories from my own life, I wait until I can tell those stories, mostly without crying.
I wait until I know that story is going to be useful to someone else. That’s a little different from, “Here’s everything I think. Here’s everything I had for lunch today. Here’s everything about my personal life.” I don’t talk about my family, my relationships and my friends very much. It’s too bad because I have the cutest, best niece and nephew in the entire universe. Sorry, everybody else. I won. I don’t put pictures of them on my Facebook page because they didn’t ask to be public people. I said I’m willing to be a public person even though I’m super shy and super introverted, but I keep that stuff private. That’s translucency to me. You let the light shine through, but you don’t get to see everything. Some stuff is none of your business.
What you’re talking about is thinking and feeling before you speak rather than word vomiting whenever the thought comes into your head to expunge onto the other person. It’s so important because one of the problems we have in our society is with filters. The creative person is interested in viewing the world in an entirely different way. That’s important. The world needs that.
That’s the whole thing with creativity. You bring a new perspective. Artists literally bring perspective. The world needs it. It’s a little rough for us, especially the highly creative people. We were the weird kids in our family and at school. We’re weird as grownups. We’ve normalized a little bit, but we’re still pretty weird. There can sometimes be a little collapse between the weirdness and the specialness. In some ways, you are very different. You have some very different perspectives that are extremely valuable to the world. There are lots of other ways in which you are exactly like everybody else. You like macaroni and cheese. You like to sleep in in the morning. There are lots of things about you. You’re very special like everyone.
As you explore people, you find that you’re like everyone. The things that we hate to do for instance Excel spreadsheets, there’s somebody that’s a genius at that.
Somebody loves to do it. Somebody cannot wait to get their hands on it. Please give that person a joyful job.
When you are working with a client and they’re stuck in their creative process, how do you go about getting them unstuck?
It depends on where in the process they’re stuck. Some people get stuck before they start. Procrastination is a very big word. It covers a lot of territories. Sometimes people procrastinate because they don’t care about the thing. It’s a should. It’s somebody else’s idea. They’re not that interested. If that’s true for you, cross it off the list. Stop torturing yourself. Sometimes you procrastinate because your project is too big. I talk to people all the time. We have these big, gorgeous ideas. There are sequels, theme parks, an international grassroots movement and T-shirts. They can see all of it in their mind and they freeze because, “How could a person even do something like that?” In that case, chunk it out. Have fifteen minutes and start. Follow the sparkly breadcrumbs. Do the piece that’s in front of you and see where it leads you.The things that you do automatically, those that you don’t know how you know but you just know, is your zone of genius. Click To Tweet
Sometimes people get stuck in the middle because that’s the grown zone. That’s where it gets boring and you start to lose interest. That’s where it’s like, “Everybody has done this already. No one cares. Maybe this other thing would be better. Maybe I should do that.” Sometimes it’s a matter of keeping people on track and helping them notice how far they’ve come. It’s very difficult for us to perceive our own progress sometimes. That’s why having a mentor or a coach, being part of a program or even being in a mastermind circle with other peers can help. It can help to have somebody turn to you and go, “Six months ago, you weren’t anywhere near this place. Here you are now.” Sometimes people want to quit right at the very end, right when it looks like something might work. You just got to hold their hand and remind them that there’s no such thing as safety and it’s going to be okay.
I’m a firm believer that every project worth doing has an incredibly large moment of despair at some point in the project.
This is where a lifetime in the theater prepares you well for entrepreneurship. Most of the time spent in the theater are moments filled with despair. You learn that grit. You learn that ability and go, “It doesn’t matter that we’re three days from opening, the leading man still doesn’t know his lines, that person has bad breath, that lighting cue has never worked, and this joke was never funny.” It doesn’t matter because we’re opening on Friday. It has to work. Somehow, it always does.
That’s what they call the pressure of a deadline.
That’s what we call the beauty and magic of deadlines. I love how people confess things to me like they’re the only ones who ever said it. People are always like, “I never do anything until the last minute.” I’m like, “Nobody does anything until the last minute. That’s how we know when something needs to be done because it’s the last minute. That’s the alarm clock. That’s how we know. Your last minute and my last minute may be different. My sister does her Christmas shopping in August. To her, August is the last minute. It’s especially for creatives and certain kinds of creatives. It’s that whole like, “I’ve got a big presentation on Monday and I haven’t even started.” You have. You know what you want to say. By the time you sit down to make the slides, you pretty much know what it is you’re going to do. You’ve been writing. You just haven’t been writing it down. Give yourself a break.
Please share with our audience a little bit about your company, your books, anything you want to talk about, anything in the Sam Bennett world.
You can find me at TheRealSamBennett.com or on all the socials at @TheRealSamBennett. I would love for you all to hop onto my mailing list. You can get the Procrastination Domination Starter Kit, which is two of my best exercises. One is to help you figure out which of your 137 great ideas you should be working on. The second very short, super effective exercise is on how to overcome compliments and criticisms. We dread the criticisms but sometimes the compliments are even worse. It’s like, “Everybody thought that was great. I’ve got to be great all the time.”
That will also put you on my email list. The only marketing I do is an email. I’ve won awards for these emails, so you want to see how I do it. It’s a lot of fun. There are two books. There’s a book called Get It Done: From Procrastination to Creative Genius in 15 Minutes a Day. That’s the one that Seth Godin was kind enough to endorse. The other book is called Start Right Where You Are: How Little Changes Can Make a Big Difference for Overwhelmed Procrastinators, Frustrated Overachievers, and Recovering Perfectionists. Those are both available on audio, Kindle, hardcopy at your local bookseller, Amazon or Barnes & Noble of the world.
I was hoping maybe you would give us one golden nugget, one piece of Successful Thinker wisdom from California.
The work that only you can do, you must do. The work that somebody else can do, somebody else must do. We are here for about a minute. We do not have an unlimited amount of time in which to do our work. We all have friends who aren’t here anymore to do their work. There is no better time than now. Now is the only time. Set your timer for fifteen minutes and see where it leads you. We need your work. We’re out here waiting for it. We’ve got our American Express cards in our hands. We are waiting for you to bring your great work to the world. Please don’t keep us waiting any longer.
I want you to play that one over and over because it’s so right on all the things that you are capable of doing. You’re the one that showed up to be able to do it. What Sam said reminded me of the Les Brown Story. You are on your deathbed and all the ideas that you showed up to bring were standing around your deathbed, looking at you with large angry eyes saying, “We came to you. Only you could have given us life. Now we have to die with you.” I always thought that’s important.
It’s the number one deathbed regret. It’s people saying, “I didn’t live an authentic life. I live the life that I thought other people wanted me to live.” You don’t want to be that guy. Don’t be that guy.
I have had a wonderful time talking to you. Successful Thinkers, go with grace. Go in peace and know that no matter what happens, no matter where you go and where you are, I believe in you. Put your ideas out there. Give them life. Give them a chance to breathe and see what happens. Thanks so much for joining us.
- Sam Bennett
- Seth Godin
- @TheRealSamBennett on Instagram
- Get It Done: From Procrastination to Creative Genius in 15 Minutes a Day
- Start Right Where You Are: How Little Changes Can Make a Big Difference for Overwhelmed Procrastinators, Frustrated Overachievers, and Recovering Perfectionists
About Sam Bennett
Sam Bennett is a critically acclaimed author, speaker, and creativity strategist guiding artists, business owners, and companies to increase their productivity and leverage their genius.
Sam’s work has earned praise from experts and leaders around the globe like Seth Godin, David Neagle, and Keegan-Michael Key of The Key & Peele Show, using her decades of experience as a professional actor and branding consultant to unlock the creativity within others and teach them how to use it successfully within their business or career.